Smacle
[Smacle - The Smallest Clinic]
• Where do you see your business in ten years’ time?
Demand for energy drink market will decrease.
(People concerning for their health will not want artificial materials in energy drinks like caffeine or taurine to affect their body, Work and life balance become important and there will be no more all-nighters)
Smacle will be made decaffeine and include more vitamin C, so it will be competitive in that market situation. Not only keeping awake, Smacle is also good for relieving fatigue and nourishment. So it can be a light refreshing solution for people who feel exhausted and unhealthy.
• What is your target group? Write a short profile of the typical consumer of your product, service etc. (For example, what do they do for a living, what are their hobbies, their needs, etc.)
1. people of all ages and sexes. high accessibility!
2. people who want fresh, sweet drink to relieve fatigue
3. people who can't drink energy drink because of caffeine
• How is your product, service, etc different from other similar products, services? Be realistic.
taste(because people expect particular taste from energy drink)
• What is the message that you want to get across?
Buy health everywhere, every time.
Energy drink is not a stimulating and unhealthy drink anymore.
• What is the name of your product, service, etc.?
Smacle: The "Sma"llest "Cl"inic
• Where do you see your business in ten years’ time?
Demand for energy drink market will decrease.
(People concerning for their health will not want artificial materials in energy drinks like caffeine or taurine to affect their body, Work and life balance become important and there will be no more all-nighters)
Smacle will be made decaffeine and include more vitamin C, so it will be competitive in that market situation. Not only keeping awake, Smacle is also good for relieving fatigue and nourishment. So it can be a light refreshing solution for people who feel exhausted and unhealthy.
• What is your target group? Write a short profile of the typical consumer of your product, service etc. (For example, what do they do for a living, what are their hobbies, their needs, etc.)
1. people of all ages and sexes. high accessibility!
2. people who want fresh, sweet drink to relieve fatigue
3. people who can't drink energy drink because of caffeine
• How is your product, service, etc different from other similar products, services? Be realistic.
taste(because people expect particular taste from energy drink)
• What is the message that you want to get across?
Buy health everywhere, every time.
Energy drink is not a stimulating and unhealthy drink anymore.
• What is the name of your product, service, etc.?
Smacle: The "Sma"llest "Cl"inic
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